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2nd December 2021

‘We’re bigger than clothes’: Why Gymshark is opening its first flagship store

Online fitness brand Gymshark is opening its first permanent bricks-and-mortar store, in an effort to build trust with a more “tangible” presence. The flagship store will open in Regent Street, a major London shopping destination. The former J.Crew space extends to 18,000 square feet and has been acquired on a 10-year lease, with the aim