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Brits prefer “caring” approach from retailers, new research finds

What our clients say:

22nd July 2020

New research by social media platform Twitter has found that Brits are expecting brands to have a more “caring” tone of voice in their messaging post-pandemic.

At least 1000 UK users were surveyed in June and only seven per cent were found to be satisfied with businesses continuing with their regular tone of voice.

Twitter users were also surveyed in March when the pandemic was still in its infancy in the UK, but fear levels were at the highest.

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What our clients say:

I would like to thank the team at Zachary Daniels Recruitment, in particular Stacey Higgins-Martin for being fantastic from start to finish. Stacey recognised my skills and put me forward for my role. She provided me with useful information as well as motivation and moral support. Within two weeks of meeting her, I was able to find my desired job. I have already started to recommend them to friends and family. Thank you so much!

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